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NEWS & INSIGHTS
Our curated collection of key news and insights about all things technology and data, including what’s happening at Datitude.
LATEST ARTICLES

FROM ANONYMOUS TRANSACTIONS TO GOLD DUST: USING PAYMENT CARD FINGERPRINTING FOR A MORE COMPREHENSIVE SINGLE CUSTOMER VIEW
Discover how payment card fingerprinting unlocks the hidden value of anonymous retail transactions.
Justin Lord
Mar 284 min read

DATITUDE THREADS A NEW DEAL: OUR DATA PARTNERSHIP WITH CREW CLOTHING COMPANY & ITS SISTER BRANDS
Crew Clothing Company has selected Datitude as its core data partner as part of its multi-year strategic IT transformation programme.
Kate Hughes
Mar 263 min read

DATITUDE SHINES IN RETAIL SYSTEMS AWARDS 2025 SHORTLIST
For a second consecutive year, Datitude is up for five awards in the Retail Systems Awards 2025.
Kate Hughes
Mar 203 min read

MEET THE CLIENT: MADDY TURLEY, MINT VELVET, TALKS DIGITAL, DATA AND RELAXED GLAMOUR
Maddy Turley, International and Growth Director at Mint Velvet, discusses digital transformation, data, and relaxed glamour.
Kate Hughes
Dec 13, 20248 min read

SODA: A REFRESHING RETAIL DATA ARCHITECTURE FOR MODERN COMMERCE
SODA is a refreshing retail data architecture solution for simplifying integrations, providing a single source of truth and removing silos.
Justin Lord
Dec 6, 20244 min read

DATITUDE x QSA PARTNERS "HIGHLY COMMENDED" - RTIH INNOVATION AWARDS 2024
Datitude and QSA Partners pick up the 'Highly Commended' award for Sustainable Retail Innovation at the RTIH Innovation Awards
Kate Hughes
Nov 28, 20243 min read

MAKING PERSONALISATION PERSONAL: THE RETAIL REALITY CHECK
Exploring the gap between customer expectations and retail reality in personalisation.
Kate Hughes
Nov 25, 20246 min read


DATITUDE DOES THE DOUBLE! RTIH INNOVATION AWARDS 2024 FINALISTS
Datitude has been named a finalist in two categories in the 2024 Retail Technology Innovation Hub (RTIH) Innovation Awards
Kate Hughes
Oct 31, 20242 min read

CDP VS DATA WAREHOUSE: WE HAVE A CDP SO WHY DO WE NEED A DATA WAREHOUSE?
CDPs and data warehouses serve different purposes. Here are five reasons why you need both.
Justin Lord
Oct 30, 20247 min read

EPR SANDBOX PROJECT: THE POWER OF CONNECTED DATA IN DRIVING A MORE SUSTAINABLE FASHION FUTURE
This ground-breaking EPR Sandbox Project shows an intelligent EPR fee based on eco-modulation is viable, thanks to the power of data.
Sarah Hughes
Oct 17, 20245 min read

SUSTAINABILITY IN RETAIL: GREEN SHEEN WON'T WORK - IT PAYS TO BE GREEN
Explore the key themes dominating retail's sustainability agenda and what retailers and brands are doing to improve their sustainability
Kate Hughes
Sep 23, 20247 min read


MASTERING DATA: WHY COMPOSABLE COMMERCE STILL NEEDS A CONDUCTOR
As more retailers embrace composable commerce, we look at two of the biggest challenges - orchestrating data and a single unified view.
Justin Lord
Aug 13, 20243 min read

MEET THE CLIENT: ALIX THOMPSON-BURN, BIRD & BLEND TEA CO. AND THE POWER OF UNIFIED DATA
Alix Thompson-Burn, Head of Digital at Bird & Blend Tea Co. talks to Datitude about her career, life at Bird & Blend, and unified data
Kate Hughes
Jul 1, 20247 min read

EXTENDED PRODUCER RESPONSIBILITY: CAN IT MOVE US TOWARDS A MORE CIRCULAR FASHION ECONOMY?
Our client, QSA Partners, believes so, providing the EPR scheme is designed well. They're developing a model for the fashion industry.
Kate Hughes
May 13, 20245 min read

DATITUDE SHORTLISTED FOR FIVE RETAIL SYSTEMS AWARDS 2024
Datitude is in the running for these five awards in the Retail Systems Awards 2024.
Kate Hughes
Apr 22, 20243 min read


IRRECONCILABLE DIFFERENCES? DATITUDE FIGURES OUT FINANCIAL RECONCILIATION FOR RETAILERS
Datitude's innovative financial reconciliation solution automates this complex process, saving retailers time and money.
Kate Hughes
Apr 9, 20244 min read

BLACK FRIDAY / CYBER MONDAY IS OVER, NOW WHAT? IT'S TIME TO FOCUS ON RETENTION
After the BFCM rush, discover how to analyse and use your data to focus on retention and turn new customers into lifelong ones.
Sarah Hughes
Nov 28, 20233 min read

RETAIL TECHNOLOGY INNOVATION HUB INNOVATION AWARDS 2023 - DATITUDE SHORTLISTED
Datitude's data solutions and services have earned us a spot in the Retail Technology Innovation Hub Innovation Awards 2023.
Kate Hughes
Nov 22, 20233 min read

PUT THE KETTLE ON! DATITUDE WELCOMES BIRD & BLEND TEA CO. AS A CLIENT
Datitude is thrilled to welcome fast-growing Bird & Blend Tea Co. to its family of retail clients; providing data integration and analytics
Sarah Hughes
Sep 13, 20233 min read

DATITUDE x DOTDIGITAL: THE PERFECT MATCH FOR TURBOCHARGING CROSS-CHANNEL MARKETING PERFORMANCE
Our verified integration with Dotdigital is the perfect match for powering more personalised and results-boosting cross-channel marketing
Kate Hughes
Jun 14, 20234 min read
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